10.07.2025
Digital Strategy for Startups: Introduction & Overview

A digital strategy is the who, what, when and where of listening and responding to consumers, bridging brand experiences, iterating offerings, and collecting and activating consumer relationships in order to accomplish an actionable and measurable objective.
DURING THIS WORKSHOP, YOU WILL BE DISCUSSING:
- Keep in mind that you are planning a strategy that must be useful. And it can only be so if you know your audience well.
- What are people looking for when they come to your web site?
- What message do you give to users?
- Are you present where your users are present?