How to Create a Go-to-Market Strategy for Early-Stage B2B Ventures

We all know that setting the right go-to-market (GTM) strategy for your business is not an easy task. When you launch a new product, enter a new market, or do both, developing a go-to-market plan becomes a crucial part of your success.

That’s why we’ve decided to host a very special webinar that is specifically designed for startups and entrepreneurs with first-hand insights and concepts that can be easily learned and effectively applied.

During this webinar, we’ll help you create a successful GTM strategy that differentiates you from your competitors and explains how you can leverage the power of data to optimize your long-term growth strategy.

If you have questions, we’ve got answers! Make sure you don’t miss out on how to develop a winning GTM strategy!


Aligned with the new norm of digital events and in the spirit of inclusivity, this webinar is open to anyone and will be presented remotely via Hopin. You’ll need to register on Hopin to attend this digital event.


  • Introduction
  • What is a GTM strategy?
  • Why you need a GTM strategy
  • What should you include in your GTM strategy?
  • Open discussion and Q&A
  • Makula Case Study: User persona and journey mapping exercise
  • Networking

The event is finished.


Jun 29 2021


18:00 - 19:30




Next Big Thing AG