Digital Strategy for Startups: Introduction & Overview
A digital strategy is the who, what, when and where of listening and responding to consumers, bridging brand experiences, iterating offerings, and collecting and activating consumer relationships in order to accomplish an actionable and measurable objective.
DURING THIS WORKSHOP, YOU WILL BE DISCUSSING:
- Keep in mind that you are planning a strategy that must be useful. And it can only be so if you know your audience well.
- What are people looking for when they come to your web site?
- What message do you give to users?
- Are you present where your users are present?
ABOUT THE SPEAKER:
To all these questions and much more you’ll get the answers from lecturer Luka Kogovšek, executive director of VenetiCOM d. o. o. Luka is an entrepreneur and marketing expert with over 15 years of managing experiences in leading regional internet and digital advertising ventures (Ris, Httpool, Najdi.si, Interseek, VenetiCOM, Telewwwision, ClubTeVe). Head of Netfork Academy and e-marketing lecturer at Gea College (international students, Erasmus).
This workshop is for: innovative individuals, entrepreneurs, those who are planning a business or checking the market potential of the idea, start-ups, and scaleup companies.
❗ This workshop will be held in English and is FREE of charge! Hurry, the number of tickets is limited. It will be hosted online. You will receive a link to access the webinar two days and two hours before the event starts.
❗❗ Warning: webinar is being recorded. In order to fulfill the Call to tender “SIO 2020-2022”, your personal data will be forwarded to the contractual partners of the said tender (SPIRIT Slovenia, Ministry of Economic Development and Technology, European Regional Development Fund).
ABOUT ABC ACCELERATOR
ABC Accelerator is an award-winning acceleration program for startups and scaleups designed to grow your business and increase your valuation, combined with a 25k€ convertible loan and an option for 100k-250k€ investment.