What’s Your Story? Creating Compelling Messaging for Your Startup
Do you struggle with your own story? Does your brand or organization lack a cohesive narrative? Do consumers and stakeholders not understand who you are, what you do, and why it matters? You are not alone. This session leverages lessons learned at P&G and helping a wide variety of organizations, brands, and politicians better articulate their stories. The purpose of this session is to share tips and tools to accelerate your own messaging.
About the Speaker
In a career spanning P&G, service as Press Secretary to John Glenn, and communications consulting, Bryan has helped countless organizations discover their brand voice and create ideas and campaigns that make people care, think, feel and buy. You can find him most days at Union Hall where he helps clients create communications that count as Principal of the McCleary Group.